National Green Industry Survey Begins Data Collection
The Green Industry Research Consortium, with funding support from the Horticultural Research Institute (HRI), is launching the National Green Industry Survey this month. This represents the seventh time that this survey has been conducted since 1989. The purpose of the survey is to document trends in production, marketing, and retailing practices in the U.S. green industry.
The Horticultural Research Institute’s mission is to direct, fund, promote, and communicate horticulture research. Supporting research that measures the industry’s economic contributions and documents industry trends is another example of how HRI helps advance the green industry and fulfill its core vision.
“This is the 30th year that our research team has conducted this national study, so it is special for us to commemorate this significant milestone. But more importantly, the study has been the steady source of information that is not collected by any other entity and has served the industry in so many capacities,” states Dr. Charlie Hall, research member of the Green Industry Research Consortium. “The National Green Industry Survey also provides much of the needed data for our economic impact study which is important in providing our industry trade associations with the ammunition they need to affect state and national policymaking affecting the future of the green industry.”
Craig Regelbrugge, AmericanHort Senior Vice President of Industry Advocacy & Research, concurs. “The results of this survey enable our AmericanHort advocacy team to educate Members of Congress, their staff, and other federal policymakers on our industry’s role, importance, and impact. Decision makers and influencers are more likely to support our policy goals when they understand our industry’s true impact on jobs and the economy, as well as human health and well-being, strong communities, and the environment.”
HRI encourages every business that receives the survey to participate. The survey is distributed via mail and email (when available) to randomly selected wholesale and retail firms throughout the U.S. Participation is voluntary, anonymous, and confidential. If you would like to participate and do not receive a survey, contact the research team below: