Strong Collaborations Mean Stronger Horticulture Industry

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When it comes to our advocacy and research agenda, AmericanHort is always keen to collaborate with others that share common interests. Two recent examples illustrate this well.

On February 26, AmericanHort was invited to brief and prepare leaders of the California Cut Flower Commission and American Grown Flowers before they headed to Capitol Hill for Congressional meetings. These groups are great partners who share a common interest in issues like labor reform and transportation logistics.

Next, the International Association of Horticulture Professionals (AIPH) held its spring meeting in Florida on March 2-4. AmericanHort is the U.S. member of AIPH, and we were pleased and honored to assist with and participate in the gathering. We coordinated two keynote presentations; the first, Dr. Timothy Beatley of the University of Virginia, provided an update on the “biophilic cities” movement here in the U.S. and internationally. And on Tuesday, Anna Ball, CEO of Ball Horticultural Company, addressed the group with her vision of where the industry is headed, and what it will take to succeed. A recording of the Tuesday program is available on the AIPH website.

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